Initial situation

• The Internet is not used as a sales channel or is not yet operated using mediandoPIM
• Updating product information on the Internet is very time-consuming and is not carried out on a regular (daily) basis
• Opportunities for product comparisons, searches or selling off of similar or additional products (cross-selling) are limited with a printed catalogue
• Product innovations are not communicated quickly enough
• New, international sales markets should be informed about products via the Internet

The solution: mediandoWEB

• Online catalogues are created at the click of a button
• Different product ranges can be illustrated quickly and easily online
• An online catalogue is ideal for your customers to search for products
• Products can be compared directly on the Web
• Datasheets can be printed out "on the fly" in the catalogue design, including the most up-to-date product photos
• Related products incorporated in mediandoPIM (e.g. product with accessories and spare parts) are automatically illustrated in the online catalogue (cross-selling functions)

Economic benefits

• Open up new sales markets with multilingual online catalogues featuring country-specific ranges
• Strengthen your image with a fast international presence on the Internet
• Increase revenue through cross-selling (e.g. product references to accessories and spare parts)
• Huge savings on updating and language conversion costs.

Product strengths

• Automatic transfer of chapter structure and product information from mediandoPIM
• Intuitive and uniform navigation (clear hierarchies)
• Simple product search (product name, item number)
• Advanced search options (by text, attribute, price)
• Favourites list with order request
• Comparison table for up to three products from the favourites list or product overview
• Rapid output of illustrated, catalogue-style PDF datasheets "on the fly" for previewing or optionally to print (PDF is not preloaded but produced dynamically)
• Related product (e.g. spare parts) placement, providing a powerful sales tool

Other strengths associated with mediandoCMS

• Optimal, standard search in the online catalogue and the editorial section of the website (CMS)
• Direct linking of the content management system to online catalogue products (deep links)
• Integrated rights management: the level of information of the products illustrated can be controlled via user rights (user groups and tasks are determined in mediandoCMS).

mediandoSHOP – optional expansion to the online shop

Are you interested in expanding the online catalogue for the online shop with a shopping basket, order functionality and availability enquiries sent directly to your stock management system? If so, then please contact Andreas Klein.